I didn’t start this to build a brand. I was just messing around on TikTok — posting videos of me, my bike, just doing what I do. I wasn’t selling anything. I wasn’t trying to be anything I’m not. I was just

being me.

Then it hit. People started following, messaging, saying they felt it — the energy, the vibe, the realness.

So I leaned in. I found a mentor who told me:

‘Talk about what you love. Tell people to ride with you. Tell your story.’

So I did. And it worked.

I’ve been riding my whole life. I don’t care what you’re on — Harley, longboard, Jeep, whatever. If it rides, you’re one of us.

Gen X Mafia is for the ones who still remember hose water, mixtapes, and building things by hand. We’re not trying to be flashy. We’re just trying to be real.

This whole thing? It’s proof that if you show up

as you are

, people show up with you.

Now we’ve got shirts, hats, tumblers, license plates — and this is just the beginning. We’re gonna connect riders, creators, rebels — anybody with wheels and something to say.

No fake hype. No bullsh*t. Just movement, music, and meaning.

If that sounds like you... welcome to the ride.